He attributed Nuvei's challenges in self-promotion to its Canadian roots, suggesting that the company's humility may have hindered its recognition despite its status as a massive multi-billion-dollar global entity. Reynolds acknowledged that he doesn't consider himself an expert in business but expressed his passion for storytelling, which he finds highly applicable to marketing. RELATED: After Over-Dieting For Green Lantern, Ryan Reynolds Completely Changed His Approach Prepping For Deadpool According to ESPN, the investment amounts to around $900 million. ![]() ![]() Drawn to the craft and quality of the gin, Reynolds saw an opportunity to revitalize the brand and take it to new heights. He ultimately sold it to Diageo for 610 million two years later. Ryan Reynolds acquired a majority stake in Aviation Gin in 2018, bringing his unique vision and marketing prowess to the table, as per Wikiwand. In another out-of-the-box move, Ryan Reynolds and his Wrexham partner Rob McElhenney joined Otro Capital and RedBird Capital Partners to invest in Alpine Racing, a F1 team. Ryan Reynolds purchased Aviation Gin in 2018. He structured the deal with Nuvei similarly to his arrangements with Aviation Gin and Mint, ensuring their success mutually benefits him. Hollywood stars Ryan Reynolds and Hugh Jackman have nurtured a yearslong, good-natured rivalry that has been a marketing boon for the brands they ownnamely Aviation Gin and. I think Aviation, Mint, Deadpool, and Wrexham were all relatively out-of-the-box moves for their time and moment." While Reynolds and Fayer did not disclose the specifics of his investment in Nuvei, the actor emphasized his belief in having a personal stake in the venture. Reynolds stated, "Fintech is another zag.
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